Ericsson Deploys 5G Strategy to Bolster Mobile Innovation

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This news comes shortly after Ericsson announced how 5G was inevitably changing its overall business strategy
Ericsson’s new enterprise 5G solutions, along with its IoT routers, are designed to simplify deployment for businesses seeking to enhance connectivity

In efforts to make enterprise 5G deployment more accessible moving forward, leading telecommunications company Ericsson announces a comprehensive strategy for 5G network adoption.

Known as Enterprise 5G, the strategy includes private 5G and neutral host 5G solutions designed to deliver business-critical connectivity across operational and public-facing business environments. The solutions ultimately aim to ensure that industrial enterprises can advance innovation, safety and operational efficiencies.

To pair with this rollout, the company is also launching its new R980 and S400 routers designed to provide IT teams with a quick-to-install solution for large vehicles and deployment of the Internet of Things (IoT).

“As enterprises continue to increase automation, improve safety and invest in seamless connectivity to meet end-user expectations, existing technologies such as Wi-Fi and Distributed Antenna Systems (DAS) often fall short due to technical limitations, cost and complexity,” comments Manish Tiwari, Head of Private Cellular Networks, Enterprise Wireless Solutions at Ericsson. 

Manish Tiwari, Head of Private Cellular Networks, Enterprise Wireless Solutions at Ericsson.

“Our Enterprise 5G portfolio addresses these requirements by leveraging Ericsson’s best-in-class radio, software, and managed-operations capabilities to enable flexible enterprise solutions.” 

Powering the next generation of 5G

The Enterprise 5G portfolio leverages the broader Ericsson radio access network (RAN) portfolio, including the Radio Dot System for indoor deployments and small cell radios for outdoor. 

Through this, acquisition costs are reduced through simplified subscription-based packaging with optional services and feature add-ons. In addition, Ericsson has focused resources on pre and post-sales support, which includes vertical expertise and training for channel partners. This allows enterprise customers to focus on their business outcomes and innovation.

The Ericsson Enterprise 5G portfolio includes three solutions:
  • Ericsson Private 5G: A converged 4G/5G private cellular solution with industry and licensed spectrum support, offering flexible deployment models and best-in-class coverage, mobility, security, and latency.
  • Ericsson Private 5G Compact: A CBRS-based offering designed for enterprises that need robust connectivity in environments where Wi-Fi falls short.
  • Ericsson Enterprise 5G Coverage: A neutral host solution that offers a simplified and scalable architecture compared to legacy DAS, resulting in attractive total cost of ownership for enterprises.

Customers can now look forward to deploying and managing any solution, according to the company, with its Enterprise Wireless portfolio (Enterprise 5G, Wireless WAN, and SASE) under NetCloud Manager, a comprehensive cloud management and orchestration platform. 

Refining 5G strategy to suit an evolving market

This news comes shortly after Ericsson announced how 5G was inevitably changing its overall business strategy. According to its 2024 Ericsson Mobility Report, mobile network data traffic increased 25% year-on-year between March 2023 and March 2024. This was mainly due to subscriber migration to later generations and data-intense services, including video.

Ericsson also reported that Fixed Wireless Access (FWA) continues to grow as a 5G use case for Communications Service Providers (CSPs) worldwide.

“With outdoor coverage currently at approximately 85%, the focus is now shifting to the rollout of 5G standalone, the ‘gold standard’ of 5G technology,” CEO of Ericsson UK & Ireland, Katherine Ainley, previously told Mobile Magazine.

Katherine Ainley, CEO of Ericsson UK & Ireland.

“It is through these deployments that we can unlock the most innovative use cases and support 5G monetisation,” she adds. “For example, 5G standalone enables network slicing, allowing customers to receive a customised portion of the 5G network tailored to their specific needs. This could mean enhancing the fan experience for thousands of fans at events or facilitating autonomous vehicles at a smart port.

“I’m excited about the future of 5G – it will play a crucial role in the UK’s ambition to be a global technology leader.”

Ericsson’s latest innovations are designed to remove the complexity that enterprise customers face when wanting to leverage the power and potential of 5G. Its strategy aims to simplify deployments with configuration capabilities and a unified policy management, in addition to offering AIOps to turn visibility into actionable insights for enhancing performance. 

These innovative features will ultimately drive improved business outcomes to improve insights for organisations, in addition to helping them locate assets with higher accuracy. 

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